links for 2011-06-23

Involver apps integrate robust and powerful audience engagement tools to your social media streams. With over two dozen applications tailored to Facebook, Twitter and the iPhone, we offer a huge range of options for continuous two-way communication that can multiply your fan base and ensure that your brand makes the most of the incredible opportunities on the social web.

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“Mobile marketing” used to just refer to phones, but that’s no longer the case. These days, you could be referring to an iPad or maybe no phone at all. Your marketing campaign could be embedded in an app or a QR code or a Facebook link or maybe a combination of all three.

Your Facebook influence, as measured by Klout, will determine your access level to select brand pages on Facebook — and it could net you perks.

The app formerly known as UberTwitter is now the new and improved UberSocial! This newest upgrade to the App (v. 1.7) provides a beautiful new interface, seamless user experience, and themes, including 50 Cent's Uber50 Theme.

Mobile applications are commanding more attention on smartphones than the web, highlighting the need for strong app stores on handset platforms. For the first time since Flurry, a mobile analytics firm, has been reporting engagement time of apps and web on smartphones, software is used on average for 81 minutes per day vs 74 minutes of web use.