4 Digital Marketing Ideas, Google Reviews Generator, Local SEO

• 4 Last-Minute Easter Marketing Campaign Ideas During the COVID-19 Pandemic

  A home-cooked holiday meal might well be the most popular option this year, followed by meeting family and going to church virtually. Let’s look at what brands have already done this Easter and how you can be inspired to try an innovative approach to Easter marketing.

• Google Reviews Generator for Any Website – EmbedSocial

  Collect and display Google reviews in seconds.

• 10 Biggest Local SEO Ranking Signals (and How to Optimize for Them)

  The 10 most important signals Google uses in its local search algorithm (the ones that have the highest correlation to rankings), grouped into 4 categories.

• Beyond the relaunch: Evolve your web strategy toward regular iteration

  “Can you can you respond in real time to social media? Can you evolve the experience of your website on a weekly basis, or potentially, if necessary, on a daily basis, because you’ve had to pivot a campaign or you’re sending out a new type of communication?,” he asked. “If the web experience component of your stack can’t move at that speed, it’s really a problem.”

• Is your transformation strategy really a strategy?

  As you move from defining a strategy into planning and execution, if 95% of employees don’t know where you’re going, there’s a 100% chance you’ll end up someplace else.

• AdReady+ The Platform – Digital Remedy

  AdReady+ is a full service ad-tech platform designed to move campaigns from the initial RFP and planning stages, through to IO management and trafficking, and finally onto insights, reporting, and renewal.

Posted from Diigo. The rest of my favorite links are here.